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NEC On-Line Store Front Now Open for Business

NEC's Marketplace delivers a range of enterprise-class applications and products

Irving, Texas � January 6, 2016 - NEC Corporation of America (NEC), a leading technology provider for advanced IT, communications, and networking solutions, today announced an on-line store-front of applications, products and accessories for NEC's new UT 880 phone that is the latest endpoint that can interface to varied UCC platforms including the highly successful NEC UNIVERGE and Series 9000 unified communication solutions. NEC's new UT 880 Android based smart phone with brilliant graphic display screen is the centerpiece that hosts the many applications available on NEC's Marketplace.

As businesses plan future network direction and today utilize a host of architectures like fixed, hybrid and cloud communication services, the one constant that shapes their decisions are cost containment and smart operational efficiency. NEC's Marketplace helps to address these considerations and is another new development from NEC, whose unified communication solutions are rooted in NEC's "Smart Enterprise" solutions for unified communications. "Today companies want more out of their communications platform. They want it to be a contributor in some measure to the bottom line and operating efficiency," said Larry Levenberg, vice president, NEC Corporation of America. "NEC's Smart Enterprise unified communications approach enables our customers to compete effectively anywhere in the world."

NEC's Marketplace offers free and paid applications, and some unified communication enhancements to the new UT880 Android phone. With advanced video and applications capabilities, the UT880 is premium Android-based VoIP phone designed to drive team work, performance, and overall return on investment. The UT880 offers cross-platform compatibility, enterprise connectivity, and on-going upgrades through proprietary and third-party applications. The launch of the NEC Marketplace App Store is expected to drive customer demand for these phones.

"The launch of NEC's Marketplace, an application store front is part of our strategy to develop this quality store-front offering for the growing terminal (phone) segment of the enterprise market," said Ram Menghani, VP of Product Management, NEC Corporation of America. "NEC's Marketplace will have a variety of free and paid apps designed to enhance enterprise productivity".

As part of its "Smart Enterprise for business" initiative, NEC's Marketplace is backed by NEC's 100+ years of experience, innovation and infrastructure investments.

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About NEC Corporation of America
NEC Corporation of America (NEC) is a leading technology integrator providing solutions that improve the way people work and communicate. NEC delivers integrated Solutions for Society that are aligned with our customers' priorities to create new value for people, businesses and society, with a special focus on safety, security and efficiency. We deliver one of the industry's strongest and most innovative portfolios of communications, analytics, security, biometrics and technology solutions that unleash customers' productivity potential. Through these solutions, NEC combines its best-in-class solutions and technology, and leverages a robust partner ecosystem to solve today's most complex business problems. NEC Corporation of America is a wholly-owned subsidiary of NEC Corporation, a global technology leader with a presence in 160 countries and $25 billion in revenues. For more information, please visit www.necam.com.

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